born from a belief thatwater should do more
Chlo started with one question: why does something as essential as water have to be boring? We set out to change that — one bottle at a time.
a kitchen experiment that became a movement
It started the way most great things do — with a problem and a stubborn refusal to accept the status quo. After years of adding chlorophyll drops to plain water and wishing it tasted better, we decided to do something about it.
We spent months in the kitchen experimenting with natural flavors, botanical extracts, and the perfect chlorophyll concentration. The goal was simple: create a drink that was as beautiful to look at as it was powerful to drink.
The result was Chlo — a chlorophyll water that actually tastes like something you'd crave, not just something you'd tolerate. Clean, crisp, and packed with the plant-powered benefits your body deserves.
100% Plant-Based
No artificial anything
100mg
chlorophyll per bottle
ingredients you can actually pronounce
We believe you deserve to know exactly what you're putting in your body. That's why every Chlo ingredient is sourced from nature, verified for purity, and listed clearly on the label — no fine print, no hidden fillers.
Liquid Chlorophyll
Mulberry leaf extract
Vitamin A
Beta-carotene
Vitamin B12
Methylcobalamin
Vitamin C
Ascorbic acid
our values
These aren't just words on a wall. They're the principles that guide every decision we make — from sourcing to shipping.
Plant-Powered Purity
Every drop of Chlo starts with nature. We source the finest chlorophyll from sustainably grown plants, never synthetic shortcuts.
Glow From Within
We believe true beauty is an inside job. Chlo is formulated to nourish your cells, support your skin, and help you radiate naturally.
Clean Label Promise
No artificial colors, no preservatives, no nonsense. What you see on the label is exactly what's in the bottle — nothing more.
Sustainably Sourced
From our ingredients to our packaging, we make choices that are good for you and good for the planet we all share.
from kitchen to community
Chlo is born in a South Florida kitchen with a simple idea: make chlorophyll water actually taste good.
First 500 bottles sold out in 72 hours at a local farmers market. The community spoke — Chlo was real.
Launched online with glass and plastic bottle options. Introduced the Hulk Juice Ketones formula.
Expanding to retail partners across South Florida and building the future of functional hydration.
founder
Al Herzog
hi, I'm Al.
I started Chlo because I was tired of choosing between drinks that were good for me and drinks that actually tasted good. Chlorophyll water changed my life — more energy, clearer skin, better focus — but everything on the market tasted like a lawn.
So I built Chlo in my South Florida kitchen. No shortcuts, no artificial anything. Just clean, plant-powered hydration that you actually want to drink every single day.
Chlo is for women who take their wellness seriously but refuse to sacrifice flavor. It's for the early risers, the gym-goers, the busy moms, the ambitious ones. It's for you.
Founder & CEO, Chlo Chlorophyll Water · South Florida
ready to start your glow journey?
Join thousands of women who've made Chlo part of their daily wellness ritual. Your body will thank you.